Product analytics that puts privacy first
Our mission is to make product analytics as simple and privacy-friendly as possible.
Our Mission
Privatrak exists because product teams shouldn't have to choose between understanding their users and respecting their privacy. We built analytics that collects zero personal data by design — no cookies, no fingerprinting, no consent banners.
Built for everyone, not just developers
Apart from adding a single script tag, everything else happens visually. Use the Element Picker to click on elements you want to track, build funnels, create dashboards, and explore user flows — all without writing code. No coding experience required, no engineering bottleneck.
Privacy by Architecture
Not just a policy promise. The tracker physically cannot access cookies, storage, or identifiers. Surveillance is architecturally impossible.
Simplicity
One script tag, instant analytics. No SDKs, no build steps, no complex configuration. If it takes more than 60 seconds to set up, we've failed.
Transparency
You can see exactly what data we collect, how we process it, and where it's stored. No black boxes, no hidden data flows.
Data Ownership
Your analytics data is yours. We never sell, share, or monetize it. Delete your account and it's gone — immediately and permanently.
Privatrak is operated by Omexa LLC, a Wyoming limited liability company. All analytics data is hosted in the EU.