You designed a path. Nobody follows it.
A funnel measures the route you expected. Flows show the ones people actually took — including the detours you would never have thought to define.
Sound familiar?
- The funnel says people drop at step two. It cannot tell you where they went instead.
- You only measure the journeys you thought to define, so the surprising ones stay invisible.
- Reconstructing a real path means exporting raw events and piecing them together by hand.
How Privatrak answers it
Open Flows and the chart is already drawn from real traffic. It starts with everyone who arrived, and each column shows what that group did next. Click a step to follow that group further.
- Nothing to define first — the paths come from events you are already collecting.
- Rare routes are grouped automatically, so the chart stays readable instead of fraying into hundreds of branches.
- Every row carries a count, its share and the average time to the next step, so a detour and a dead end look different.
The path chart
StepsEvery visit
Entry
862 visits
First step
862 visits
/
45%386 visits
/pricing
20%174 visits
/docs
14%121 visits
Other
14%118 visits
Exit
7%63 visits
Then, from /
386 visits
45% of all
/pricing
40%155 visits · 41s
click · Trial
20%77 visits · 1m 12s
Other
24%93 visits
Rare paths
5%19 visits
Exit
11%42 visits
Then, from /pricing
155 visits
18% of all
click · Trial
40%62 visits · 34s
/signup
22%34 visits · 1m 3s
Other
19%30 visits
Exit
19%29 visits
Nothing to model. The real paths are already there
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